Evidently, the new building will sport a name that harkens back to the original moniker of this Franklin Avenue stalwart, La Belle at Hollywood Tower.
Info is sketchy, but construction is proceeding at a surprising rate and the few available renderings show the new four-story building to be a sensitive contemporary reflection of its much older forebear. Very nice, in my opinion—but then again, I haven't seen the floor plans.
Actor George Raft had a share of the original building and lived there for a while. We assume that thespians of similar skill and ambition will populate the new addition.